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Friday Finds: Quick takes on hardworking messages found in the wild

By PitchMaps Leave a Comment

The splurgiest way to save. 365 Whole Foods Market

Friday Find #39 The splurgiest way to save We were pushing the cart through our local Whole Foods when this sign stopped us in our tracks … The sign could’ve just said “Treat yourself” or “Save money.” But someone thought, why not say both? Coming from a company that isn’t exactly known for its everyday low prices, the irony turned out to be delicious. Especially when topped with a word like “splurgiest.”  The takeaway? Look for opportunities … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Marketing Message, Messaging and Positioning, Sales Messaging, Selling

INFOGRAPHIC: 5 Instant Whiteboards for B2B Selling

By PitchMaps 2 Comments

5 Instant Whiteboards for B2B Selling

People remember what they see. And that goes for your sales prospects, too. It’s the science behind visual selling. That’s great, but you’re no Picasso. So what about the art side of things? No worries. All you need is a whiteboard, napkin, or business card … something to write with … and one of these five outrageously simple starting points: (1) The Wordster, (2) Numberboard, (3) Pie-licious, (4) The Lineup, and (5) X Meets Why. … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Infographic, Sales Presentation, Selling, Whiteboard, Whiteboard Presentation, Whiteboard Sketch, Whiteboarding

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Articles

  • The Missing Core Message: What it’s doing to your business
  • Why B2B CMOs have got to be kidding
  • Friday Finds: Quick takes on hardworking messages found in the wild
  • If your doctor used your B2B sales deck

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