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Selling

One thing to ask before your sales kickoff next month

By John Reed Leave a Comment

Sales kickoff auditorium

Hey marketing and sales leaders, it’s that time of year again. You’re getting ready for the big annual event for your sales organization. You’ve got a lot of announcements to make. There will be some new training. You’ve picked a keynote speaker. And, even though you won’t be bringing back the dancing bears, you’re determined to make a bigger splash this year than last. That’s all great. But there’s one thing to ask yourself before … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Sales Enablement, Sales Kickoff, Sales Training, Selling

Three things to give a prospect who isn’t interested in your message

By John Reed 6 Comments

Sales professional selling to prospect

It happened. I agreed to meet with a sales professional because he dropped the right name when reaching out to me. Nice guy. Very smart. But it was an uphill climb for both of us. Even though I fit his buyer profile, I really had no interest in his product. I was an unqualified lead. We’ve all been there, and I felt bad for the guy. Here are three things I wish he had given … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Sales Conversation, Sales Message, Sales Presentation, Selling

INFOGRAPHIC: 5 Instant Whiteboards for B2B Selling

By PitchMaps 2 Comments

5 Instant Whiteboards for B2B Selling

People remember what they see. And that goes for your sales prospects, too. It’s the science behind visual selling. That’s great, but you’re no Picasso. So what about the art side of things? No worries. All you need is a whiteboard, napkin, or business card … something to write with … and one of these five outrageously simple starting points: (1) The Wordster, (2) Numberboard, (3) Pie-licious, (4) The Lineup, and (5) X Meets Why. … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Infographic, Sales Presentation, Selling, Whiteboard, Whiteboard Presentation, Whiteboard Sketch, Whiteboarding

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