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About Autumn Privett

Autumn is an Associate Director at PitchMaps. An ardent book lover, she has degrees in English and the overflowing bookshelves to prove it. When she’s not helping clients find their message, she’s either reading a book or recommending one.

Steal this page from the disruptor’s playbook

By Autumn Privett Leave a Comment

Business leader talking with team

We live in a world of disruptors. And they’re in every industry – from mattresses to razors to car dealers. But look at what makes them so outrageously successful. It’s more than their disruptive business models and technologies; it’s the disruptive way they talk about what they do. Companies like Casper, Harry’s, and Carvana excel at this. And here’s how they do it. How Visible disrupted me I recently had a stop-and-rethink experience when I … [Continue reading]

Filed Under: Marketing & Sales Messaging Tagged With: Company Message, Creative Messaging, Creativity, Messaging and Positioning

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