When was the last time your doctor walked into the exam room, opened up a PowerPoint deck, and started the conversation with, “I went to Johns Hopkins for medical school, did my rotations at Stanford, and have been treating rare diseases for 20 years. My patients include everyone from busy professionals to young families to geriatrics. And here are some of their pictures …” It’s never about the doctor. I’ve had knee surgery (three times … [Continue reading]
About McKenzie Cunningham
McKenzie is an Associate Director at PitchMaps. Her background is in a little bit of everything (PR, copywriting, brand strategy), but it all comes back to using just a few words to capture big ideas. When she’s not cracking tough B2B messaging challenges, you can find her biking on the Atlanta Beltline, tending to her sourdough starter, or planning her next adventure abroad.